Formens

About us

A pharmacy first, a website second

Plenty of online clinics are marketing companies that hand your order to a pharmacy you never hear from. We are the pharmacy. The people who check your prescription are the people who pack the box.

How we think about this

Men are famously bad at going to the doctor. The conditions we treat are exactly the ones people put off — not because they're trivial, but because they're awkward. Taking the awkwardness out is genuinely useful, and that's what an online consultation does well.

What it does badly, if you let it, is skip the bit where someone asks difficult questions. So our consultations are longer than they need to be commercially. They ask about your heart, your medication and your mental health, and a meaningful number of them end with us saying no. Erectile dysfunction in particular is often the first sign of cardiovascular disease, and a service that just ships tablets is missing the most important thing it could tell you.

We would rather lose a sale than be the reason someone missed something.

How a decision gets made

Automated checks never approve anything

Our triage engine can stop a consultation, and it can flag things for attention. It cannot approve. Only a prescriber does that.

Prescribing and dispensing are separate

Consultations are reviewed by an independent prescriber — a doctor, registered with the GMC, who is not the pharmacy's superintendent and has no stake in whether you buy anything. Our superintendent pharmacist does not prescribe.

Prescribers are paid for reviewing, not approving

Declining a consultation costs the prescriber nothing. That is deliberate: the moment a decision carries a commercial incentive, it stops being a clinical one.

A pharmacist checks everything again

Before anything is dispensed, a registered pharmacist carries out a clinical check and an accuracy check. They can and do query prescriptions.

Repeats are not automatic

Before each repeat delivery we ask you to confirm nothing has changed. If anything has, it goes back to a prescriber rather than straight to the bench.

Our details

Formens is a trading name of AJPharm Ltd, which owns Prescription Counter, a pharmacy registered with the General Pharmaceutical Council under number 9010322.

Trading name
Formens
Registered pharmacy
Prescription Counter
Pharmacy owner
AJPharm Ltd
Registered address
Ground Floor, Grosvenor House, 160 Gillett Road, Thornton Heath, CR7 8SN
GPhC registration
9010322
Superintendent pharmacist
Ritesh Appadoo (GPhC 2070941)
Contact
support@formens.uk